An opportunity becomes more useful when somebody takes responsibility for the next step.
Introduce with intention
A good introduction gives both people enough context to understand why connecting might be useful. Be specific and get permission before sharing private details.
Explain the connection without promising an outcome on someone else’s behalf.
Make the next step clear
Who will reach out? What are they hoping to discuss? A little clarity prevents a useful introduction from becoming another unread message.
Follow up when it is appropriate, while giving people room to decide whether the connection fits.
Connecting people is a responsibility, not just a handoff.
Learn from the relationship
Pay attention to what became useful and what didn’t. That understanding can make your next introduction more thoughtful.
A network develops through the quality of the connections people experience, not just the number you can make.
One useful step this week.
- Identify one challenge this perspective brings to mind.
- Write down the outcome you want and what is getting in the way.
- Choose one action, give it an owner and set a review point.
What would change if you addressed this?
Bring the challenge this raised for you. Share your role, market and what you want to build—we’ll start there.
Talk about my business ↗